What Is SuperRare?

1. What Is SuperRare?

SuperRare is a digital art marketplace built on Ethereum that allows artists to tokenize, showcase, and sell their work as non-fungible tokens (NFTs). It focuses on high-quality, single-edition artwork, making it a platform for exclusive digital art rather than mass-produced collectibles. By combining blockchain technology with social networking features, SuperRare creates a transparent, verifiable, and community-driven marketplace for digital art.

2. Why SuperRare Was Created

Traditional digital art has always faced challenges such as lack of ownership proof, unauthorized duplication, and limited monetization options for creators. Artists often relied on centralized galleries or platforms that took significant commissions and provided little transparency. SuperRare was created to solve these issues by:

• Establishing verifiable ownership of digital artworks through NFTs.
• Giving artists direct access to global collectors without intermediaries.
• Allowing creators to earn royalties automatically on secondary sales.
• Building a social layer for artists and collectors to interact and grow communities.

3. How SuperRare Works

1. Artist Onboarding – Artists apply to join the curated platform and, once accepted, can mint digital artworks as NFTs.
2. NFT Minting – Each artwork is tokenized on Ethereum as a single-edition NFT, ensuring uniqueness and proof of authenticity.
3. Marketplace Listing – The NFT is listed for sale on the SuperRare marketplace, where collectors can place bids or purchase directly.
4. Transaction Settlement – When purchased, ownership of the NFT transfers to the buyer, with the transaction recorded on-chain.
5. Creator Royalties – Artists earn from the initial sale and receive royalties automatically from secondary market resales.
6. Community Engagement – Both artists and collectors can interact, comment, and follow profiles, adding a social media dimension to art trading.

4. Key Features of SuperRare

• Single-edition, high-quality NFT artworks
• Royalties for artists on secondary sales
• Built-in social network for community engagement
• Fully on-chain provenance and ownership verification
• Curation of artists to maintain marketplace quality
• Integration with Web3 wallets like MetaMask for seamless transactions

5. Who Can Use SuperRare?

• Artists looking to tokenize and monetize their digital creations
• Collectors seeking rare, high-quality, and verifiable digital art
• Investors interested in NFTs as a new asset class
• Curators and galleries exploring digital-first art collections
• Web3 communities engaging in cultural and creative economies

6. What Is the $RARE Token?

$RARE is SuperRare’s native ERC-20 token that powers the platform’s community governance. Launched in 2021, $RARE is used to decentralize decision-making and incentivize participation. Its utilities include:

• Governance – Holders can propose and vote on protocol upgrades, marketplace policies, and curation strategies.
• Curation – $RARE enables community-driven decisions on artist onboarding and marketplace evolution.
• Incentives – Active participants, including collectors and curators, can earn token rewards.
• Ecosystem Growth – $RARE helps align incentives between artists, collectors, and the broader NFT community.