The Founder’s Formula: Denis Petrovcic, Co-Founder & CEO of Blocksquare

From a single parking space in Ljubljana to over $200 million in tokenized real estate across 29 countries, Denis Petrovcic is helping reshape how the world thinks about property ownership. In this edition of The Founder’s Formula, we sat down with Denis to unpack his vision, the evolution of Blocksquare, and what is next in the RWA space.

Why He Built It

Back in 2016, Denis discovered Ethereum and smart contracts. It was a lightbulb moment.

“You could really program financial markets. It was powerful. I thought: what if this applied to real estate?”

Coming from a traditional finance background, Denis joined forces with his tech partner Viktor. They built a blockchain research lab inside Viktor’s software company and began testing use cases. Real estate stood out. Their first real experiment? Tokenizing a single parking space and selling it to 18 investors around the world.

What Blocksquare Does?

As Denis puts it:

“We’re an infrastructure provider for tokenizing real estate assets.”

Blocksquare allows users to fractionalize real estate into 100,000 tokens per property. These tokens are legally tied to economic rights and backed by charges in land registries. This model allows white-label marketplace operators to launch platforms in their local markets using Blocksquare’s infrastructure.

The Role of Oceanpoint

Oceanpoint is a DeFi layer being built on top of the Blocksquare infrastructure. Its purpose is to become a liquidity engine for tokenized real estate.

• Users can borrow against tokenized real estate
• Investors can buy and sell tokens instantly
• $BST holders can stake and participate in governance

By reducing the friction in exits and unlocking borrowing, Oceanpoint strengthens the use case of tokenized assets.

Why Tokenizing Real Estate Matters

“Most people will never own property. But everyone is touched by real estate.”

Denis explains that while treasuries and bonds dominate the RWA narrative today, real estate has unique advantages. It is relatable, stable, and cash-flowing. But it remains inaccessible and fragmented. Blocksquare is changing that.

Every token follows a standardized format (BSPT), and each represents economic rights to a real-world property. This structure mirrors how traditional banks use mortgages to secure lending, but brings it to the blockchain.

The Road to $200 Million

Crossing $200 million in tokenized real estate was not overnight. The first $100 million came from Blocksquare pushing adoption. The second $100 million came from their network of 17 white-label marketplaces doing it independently.

“The partners we work with are doing it faster than we did. They bring local knowledge and connections.”

Looking Ahead

By 2026, Blocksquare aims to:

• Onboard another $100 to $200 million in assets
• Grow from 17 to over 40 white-label marketplaces
• Drive more value into the $BST token ecosystem

Denis believes that in five years, regulatory clarity will unlock mainstream adoption. The real focus will shift toward transparency, data quality, and portfolio standardization.

Beyond Retail Investors

While the current model targets private investors and small marketplaces, Denis sees a future where governments and institutions may also adopt the tech.

For example, countries offering citizenship through real estate investment could tokenize those programs, opening them up to more people.

Final Takeaways from Denis

• Tokenization is not a trend. It is a shift in how people access ownership.
• Real estate is slow, but it is foundational. Once regulation catches up, adoption will accelerate.
• Blocksquare is playing the long game. They have been building since 2017 and are still pushing.

Our Closing Thoughts

From pioneering tokenization back in 2017 to crossing $200 million in assets and building infrastructure for over 29 countries, Blocksquare is clearly leading the way. For our readers, visit blocksquare.io or oceanpoint.fi to learn more. Dive into the BST ecosystem, explore the whitepaper, or consider joining the ambassador program.