Verasity PLRL Litepaper Signals Shift Toward User-Owned Internet Economy

Background: Verasity’s Evolution and Recent Controversy

Founded in 2017, Verasity ($VRA) initially focused on combating digital advertising fraud through its patented Proof-of-View (PoV) protocol. PoV verifies genuine human video views on-chain, addressing bot traffic and fake engagement across platforms such as YouTube and Twitch. Over time, Verasity secured enterprise partnerships and onboarded more than one million users through its VeraViews platform.

In December 2025, Verasity announced a significant restructuring. The team retained $VRA for enterprise and B2B infrastructure while introducing $PLRL as a separate consumer-facing token on Base. This pivot included increasing $VRA’s maximum supply from 10 billion to 200 billion, canceling a planned Tron migration, and offering a limited PLRL airdrop to VeraWallet users. The changes triggered a sharp decline in $VRA’s price and widespread accusations of dilution and broken trust.

What the Verasity PLRL Litepaper Proposes

The Verasity PLRL Litepaper introduces the concept of an “Internet Equity Layer,” a blockchain-based system intended to correct what it calls the “extractive internet.” The model targets industries where platforms capture the majority of value generated by users, including digital advertising, data brokerage, and the creator economy.

PLRL aims to act as an economic settlement layer that allows individuals to monetize their data, attention, and content directly, rather than through centralized intermediaries. The litepaper frames this as a structural inversion of existing Web2 economics rather than a standalone application.

Tokenomics and Rollout Strategy

$PLRL is an ERC-20 token on Base with a fixed supply of 10 billion tokens and no future minting. The token is funded entirely from Verasity’s reserves, with no public sale or ICO planned. Utility includes staking, access for brands, and ecosystem incentives.

The roadmap outlined in the Verasity PLRL Litepaper targets H1 2026 for token launch and exchange listings, followed by phased product releases after security audits. Early growth will be bootstrapped using reserves, with the goal of transitioning to a self-sustaining ecosystem as adoption scales.

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Community Reaction and Market Impact

Reaction to the litepaper has been mixed to negative. While the document has clarified PLRL’s purpose, many community members remain focused on losses incurred from $VRA dilution. Social media responses include accusations that PLRL distracts from unresolved governance concerns, while a smaller group views the separation of enterprise and consumer tokens as necessary for long-term viability.

Market confidence remains fragile. Analysts note that PLRL’s thesis aligns with broader trends in data sovereignty and creator monetization, but execution and transparency will be critical to overcoming current skepticism.

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