
InfoFi Maximalist explains how social capital becomes rewards, how Kaito changed Web3 marketing, and how creators earn.
Published On: Wed, 17 Dec 2025 10:11:37 GMT
InfoFi Maximalist thinking starts with a simple idea: your social capital can be converted into financial assets. In practical terms, you are rewarded for creating content and sharing it with other users. You can earn project tokens, fiat rewards, NFTs, and more, with most activity taking place on Twitter (X).
To receive rewards here, you don’t need to be a top influencer or be in the top 10 list. All you need to do is be consistent, active, and, of course, don’t forget to research.
How the InfoFi meta changed marketing in web3 using Kaito as an example.
Some people think that Kaito is just a new way to make money on Twitter and nothing more. In fact, this is far from the truth.
Kaito originally launched as an InfoFi product aligned with the InfoFi Maximalist approach, helping projects scale marketing on Twitter. For an InfoFi Maximalist, this replaced KOL ads and opaque Web3 agency tactics with transparent, performance-driven promotion.
Now, Kaito has appeared, helping projects attract a large number of new audiences.
Of course, some of this audience consists of regular drop farmers. Even so, from an InfoFi Maximalist perspective, the project still achieves strong advertising exposure on Twitter something most influencers cannot provide, as their audiences often rely on bots or inflated follower counts.
List of current InfoFi platforms.
Now let’s move on to the most interesting part.
It is currently the most popular among all InfoFi ecosystems, with 430k followers on Twitter.

The platform has secured several high profile partnerships, including Arbitrum, dYdX, Bybit, and others. Two internal metrics Yaps and Smart Followers help users boost their overall ranking. Users can earn both organically through active participation on Twitter (X).
To earn money in Kaito, you need to get into the project leaderboards, which in most cases are the top 100, top 250, and top 500.
Kaito also has its own launchpad where projects conduct presales of their tokens and where you can buy your allocation.
What should we do from the very beginning?
Currently the second most popular InfoFi, they have two internal metrics similar to the previous one: Smart Followers and Quacks.

Wallchain awards Quacks as internal platform points for your content. You also earn 10% of the points generated by referrals you invite and receive bonus Quacks when you register.
Wallchain does not have its own token, so we have every chance to earn on TGE, but of course, you need to get more Quacks for that.
What should we do to get started?
Is a platform where we can also earn money by creating content on Twitter(X). It also has Smart Followers and Snaps.

Snaps – you can earn money for creating content about a project that is on the Leaderboards, or for inviting 1 referral you get 1 Snaps.
They also have cSnaps, which you can earn for staking $cookie tokens or for interacting with the project you are working on, for example, by staking eth on the project website.
What should we do from the very beginning?
It is a project on Abstract similar to Fantasy, in which we will need to collect packs with inflatables, earn xeet and signal points (something similar to the already familiar MindShare), and, of course, participate in leaderboards.

The project launched in June, but it remains in an early stage. It has partnered with Ethos, which means your Ethos score also plays a role here.
One of the strongest green flags is the team, which brings deep experience and proven execution across past projects.
To earn Xeets, you need to create smart content on Twitter. And to farm Signal, you need to write something about individual projects.
What do we do from the very beginning?
How to write posts correctly so that they are taken into account in the project’s Leaderboard?
Many users write posts about projects, but mindshare often ignores them because writers fail to read and follow the project’s campaign conditions.

@fluixoo
Web3 Artist | Contributor | Content creator | Reply Guy. Ambassador @cupdotfun | @GoPredix | @agnt_hub | @PiSquared
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